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Item #:
16096926
Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor
88% of respondents would recommend this to a friend
Item #:
16096926
GBP 26
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What Stands Out
Behind-the-Scenes Insights
Discover the authentic journey of Ben & Jerry, highlighting their entrepreneurial spirit and commitment to social values, making it relatable to budding entrepreneurs and ice cream lovers alike.
Humorous Narrative Style
Engaging storytelling with a sense of humor captures the essence of the founders' personalities, ensuring an enjoyable reading experience that resonates with readers looking for inspiration and entertainment.
Social Consciousness
Showcases how business can drive positive change, appealing to socially-conscious individuals who appreciate ethical practices and the importance of community involvement in today's marketplace.
Product Details
| Publisher | Crown |
| Publication date | May 17, 1994 |
| Edition | First Edition |
| Language | English |
| Print length | 242 pages |
| ISBN-10 | 0517597160 |
| ISBN-13 | 978-0517597163 |
| Item Weight | 1.3 pounds (590 grams) |
| Dimensions | 6.5 x 1 x 9.75 inches (16.5 x 2.5 x 24.8 cm) |
Who Should Buy?
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Aspiring Entrepreneurs
This book provides insights into building a unique brand focused on social responsibility and humor, inspiring new business owners.
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Socially Conscious Readers
Those interested in social entrepreneurship will appreciate how Ben & Jerry's blends business success with activism and ethical practices.
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Fans of Ben & Jerry's
Loyal customers will enjoy the behind-the-scenes stories that shape their favorite ice cream brand and its values.
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Business Purists
Readers who prefer traditional business strategies may find the focus on humor and social conscience unsuitable for their interests.
Product Description
Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor
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State & Local Editorial Review
If you're an aspiring entrepreneur, "Ben & Jerry's: The Inside Scoop" is a great read that will inspire you to do something bigger than just making money. It's a comprehensive and inspiring book that delves into the values that Ben and Jerry's held throughout different phases of growth. While it covers the successes and challenges of a start-up, some readers wished it went more in-depth into the innovations and thought processes behind the flavors and competitive edge that Ben and Jerry's fostered through the years. Overall, this book is a must-read for businesses aiming to be socially responsible and ideologically progressive while being profitable. It's a backstage pass to everything Ben and Jerry's and goes beyond many "formal" business books, offering insights into how decisions were made and some of the growing pains addressed.
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Pros
- Comprehensive and inspiring book that delves into the values that Ben and Jerry's held throughout different phases of growth.
- Provides insights into how decisions were made and some of the growing pains addressed.
- A backstage pass to everything Ben and Jerry's, going beyond many "formal" business books.
Cons
- Some readers wished it went more in-depth into the innovations and thought processes behind the flavors and competitive edge that Ben and Jerry's fostered through the years.
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“Very easy to order. The product was good quality. The delivery service was excellent, updates given so you knew what was happening.”
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“Good experience The product I ordered came as expected. What most impressed me in dealing with Ubuy is the communication and updates I received through the process. I knew exactly where and when my item was at all times until delivery. Well done!”
31 October 2026 · via Trustpilot
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“Great service. Ordered an item coming from the USA which wasn't available in Ireland or even for delivery from the retailer and it had arrived within a few days. Very happy with the product and the service.”
31 October 2026 · via Trustpilot
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GBP 26
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